Activity Based Selling: Yes or No?
Activity based selling is a successful, promising, and a powerful method available to sell. That’s because it has the potential to put a salesman in the driver’s seat. On top of that, it offers complete visibility of the sales pipeline, while building confidence to sell. Anyone who is into sales can make it a more enjoyable experience to sell based on activity based selling as well. Continue to read and we will be sharing more details with you on whether you should implement activity based selling or not.
What exactly is activity based selling?
Activity based selling is one of the most basic forms of selling that you can follow. In here, you will be generating a sale as an outcome of few different controllable activities. Sales representatives who are into activity based selling will have to spend a considerable amount of time on it to get profitable returns. That’s because there are few different things to do before wining a sale. By sticking to the correct process, anyone will be able to receive outstanding results offered by activity based selling. To take things to the next level, it is possible for the sales professionals to use a B2B client management CRM as well.
What are the benefits of activity based selling?
Let’s take a look at some of the prominent benefits that you can experience out of activity based selling.
- It will put you in control
A prominent benefit that you can get out of activity based selling is that it will put you in control. As a sales professional, you would love to be in control when you are selling. If you are out of control, there is a high possibility for you to get lost. However, you will be defining a time period and focus on a set of actions when it comes to activity based selling. Then you will be able to tweak those actions accordingly, until you end up with generating a sale. Throughout this process, you may use a user friendly CRM to keep track of your actions. No matter what, you will have complete control over your actions and the schedule.
- It will help you to do sales with confidence
It is completely natural to deal with anxiety when you are trying to make a sale. However, activity based selling combined with a powerful CRM software can assist you to replace anxiety with confidence. When it comes to activity based selling, you will be having a specific goal to achieve. You can clearly define it in the CRM for sales. Then you will be able to follow the steps that can help you with achieving the goal. As you continue to win the steps, you will be able to build confidence in yourself to achieve your final goal, which is to make a sale.
What are the drawbacks of activity based selling?
Similar to benefits, there are some drawbacks in activity based selling as well. Here’s the most prominent drawback that you will have to experience.
- It requires experience to master activity based selling
Any sales professional who wishes to master activity based selling would require a lot of experience. That’s because sales professionals who work on activity based selling will have to work in a dynamic environment. Things would not go as per their expectations at all times. This is where they should quickly respond and react to the situations accordingly. A CRM for sales manager can be used to get a helping hand with it.
Final words
Now you know what activity based selling is all about. Compare benefits and drawbacks and decide whether you are going for it as your sales strategy. In case if you are looking for a CRM that can help you with activity based selling, you may take a look at Jubili.
